Planning and Buying are two parts of a single operations as this entails : spending effectively the advertiser’s money. The former is the strategy formulation while the later talks about the implementation of the plan.



Here at UK Media Consultants, we don’t just book ad space for Business Organisations, Religious Ministries or Individual Branding. The first thing we do, using a combination of world class research techniques, deep experience and analysis, is to make use of our strategic planning expertise enabling us to make the most of the budget you may have to spend – that’s what makes us so successful. We determine with our clients who their most likely, or most desired, customers are.



After this initial planning stage and the Expendable Budget has been identified, it's now our responsibility to get the adverts onto the best formats based on the outcome of the media planing. The media formats could either be television screens, radio, press or cinemas, or onto billboards & or on-line. This is what we call media buying.



During this buying stage, Platinum Media negotiates the best possible prices with other media owners such as television and radio stations, magazine publishers and website owners for the space or airtime and we are able to buy media at an incredibly competitive price.  We utilise our buying power and negotiating skills to the maximum for the benefits of all of our clients.